The world's largest technology fair, "Gitex Global", has chosen Belgrade as the host of this prestigious organization's first fair in Southeast Europe, which will be held in 2027 under the name "Gitex AI Serbia" during the specialized exhibition "Expo 2027".

At this year's GitexGlobal, which brings together more than 1.000 exhibitors and 200.000 visitors, Serbia is also a partner country.
The "Gitex AI Serbia" organization represents a historic moment for Serbia and the Southeast European region, opening the door to international partnerships and presenting regional technological potential on the global stage.

Belgrade is expected to become a key meeting place for world leaders in the fields of artificial intelligence, digital transformation, and startup innovation.
Following the decision to organize “Gitex AI Serbia” in Belgrade, Gitex Global Director Trixi LonMirmand said:
“The launch of GITEX Serbia 2027 marks a new chapter in our global journey to expand the GITEX experience to new innovation hubs. Serbia stands out as a dynamic bridge between East and West and that is why we are excited to bring the world’s largest tech and startup event to Belgrade.”

Marko Čadez, president of the Serbian Chamber of Commerce, which played an important role in organizing this fair, said:
“There are paths that are difficult. From the moment you see them, you can clearly see how demanding and difficult each step along the way will be. However, the reward at the end of that journey is exciting, worthwhile, and life-changing.

Over the past decade, Serbia has transformed its education system to meet the demands of the technological revolution. We have introduced programming from the 5th grade of elementary school, tripled the number of IT professionals, and developed the export of IT services to $5 billion per year! Our startup ecosystem has grown by 25 percent in the last five years.

Now we need a platform to loudly show what we can do and what we want. We saw the perfect partner, but it was necessary for that partner to also see us. The last two years of work have brought us to this moment and today we are excited to welcome a special Gitex family. None of this would have happened without people, extraordinary people, Trixie and her team.

So, let me express my sincere gratitude to Gitex and its leadership for welcoming us and giving us the opportunity to speak to the world. We are determined to seize this opportunity and I invite everyone to Belgrade in 2027. Any difficult road is easier to traverse with the right people on your side – and we are happy to have Trixie on our side.”

Danilo Jerinić, Director of EXPO 2027 shpk Belgrade, stated:
“The arrival of Gitex Global at Expo 2027 Belgrade is a historic moment not only for our technology scene, but also for the entire economy of the region. This is a signal that Serbia is becoming part of the most important flows of global digital transformation. By connecting the world's largest technology fair with the first specialized exhibition in this part of Europe, we are laying the foundations for a new economy based on knowledge, innovation and sustainable development.

Gitex AI Serbia, as part of Expo 2027, will be more than a technology event: it will be a platform connecting investors, startups, universities and industry. Thus, Serbia clearly shows that it is ready to move from the stage of a technology user to the stage of a technology creator.

This partnership is concrete proof that technology and economics are not separate spheres, but a common driver of the future. I am convinced that Gitex AI Serbia and Expo 2027 Belgrade will together place Serbia at the heart of the global network of technological and economic development, opening up new markets, new investments and a new perspective for the Western Balkans region.”

Dubai-based Gitex Global, with a 45-year tradition, is one of the largest and most influential technology events in the world, recognized as a leading platform for connecting global technology companies, investors and startups.
"Expo 2027", the world's first specialized exhibition organized in Southeast Europe, will be held in Belgrade from May 15 to August 15, 2027. More than four million visitors are expected to visit the exhibition.

"Expo 2027" is the most ambitious project in Serbia's contemporary history and offers a unique opportunity for
international promotion of the country and the region.